Two friends who dreamed of creating a new kind of sporting goods store founded Omega Sports in Greensboro, North Carolina in 1978. Since the very beginning, Omega has been a family-run company committed to local community, quality gear, and outstanding customer service. We are still a family-run company, and our foundational values are as important to us today as they were in 1978.
We genuinely enjoy becoming deeply ingrained in our local communities. We sponsor running races, host run packet pick-ups, partner with local, youth sports organizations, and donate to many local causes. Nowhere is our spirit of community more on display than in July of each year when we host our Summer Sneaker Trade-In. In the last 25 years, we have collected, cleaned, and donated over 50,000 pairs of shoes to North Carolinians who can really use them.
Our stores are loaded with the best and latest gear as well as clever and original finds. From national brands you know and trust to up and coming brands that offer something new, we bring you great sporting goods and equipment. Our hallmark is our enormous selection of running and athletic shoes. We work with the finest shoe companies in the world to bring our customers terrific shoes for any endeavor, whether a customer is a marathoner, a 5K’er, or a walker staying fit.
We are much more than a running store, though. Come in, and you will see us assisting busy mothers and their children with a pair of shin guards, reflective swim goggles, a new baseball bat, a first tennis racquet, or a sports nutrition product. When it comes to serving families, we are the only game in town—there’s no doubt about it.
Our “customer champions” are extremely knowledgeable and strive to provide unparalleled customer service. Our customer champions are trained in gait analysis and technical shoe fitting, so that we equip our customers with just the right shoe each and every time. We also help customers find the perfect exercise accessories and athletic apparel—from compression socks to knee braces to warm weather wicking materials to cold weather tights to comfortably fitting sports bras and more. Combine our customer service and product knowledge with our small store shopping environment and we believe our shopping experience is, quite simply, the best in sports.
Over time, and with consistent pursuit of our values, Omega has grown steadily, and we are now part of 14 communities across North Carolina. We have helped two to three generations of North Carolinian’s, and one of the favorite things we hear is, “My parents brought me here when I was a child, and now I bring my children here.” Fun stuff!
Omega is evolving to meet our customers’ changing needs. We are revamping our website, adding an e-commerce capability, using technology to deliver more and better products to our stores, and communicating with our customers over multiple digital mediums. These advances, combined with our rich heritage, will prepare us to meet our customers’ needs for generations to come.